"A nation's culture resides in the hearts and in the soul of its people." -Mahatma Gandhi
The India Brand SuperStar Awards have been created to recognise the true Indian brands that deserve recognition. These are not MNCs with fancy budgets. Many are not even huge Indian brands that everyone knows. These are the brands that have succeeded against all odds. Often the vision of a pioneering founder or family, these brands have grown on their own right to be recognized for quality and reliability.
WHO WE ARE
The SuperStar Awards are the successor of the SuperStartUps by Superbrands Awards. They're back, and this time they're bigger. The honours go to brands that have truly struck a chord amongst the public of India. Championing democracy, they are powered by the world’s largest online consumer research engine, Adytude.com. Brainchild of ad guru Shivjeet Kullar, Adytude churns out over 6 lakh reviews a year with the help of its 40,000+ registered users from across 40 cities in India.
The collaborating partner for these Awards is the National Institute of Advertising, India's premier educational institute for advertising, marketing and communication. They're being presented in association with Weber Shandwick, an internationally acclaimed, award-winning communications firm that’s constantly pushing the envelope with its creative strategy and out-of-the-box vision. The company boasts of a network of 81 owned offices in 12 markets spanning India, China, Japan, Korea, Southeast Asia and Australia.